Chapter 588: Chapter 572: No Money, and You Think You Can Make the Front Page?

Huh?

What’s that sound?

The little cutie Xuanxuan perked up her cute little ears to listen carefully and immediately figured out the source of the phone ringing.

It’s Dad’s phone ringing!

She turned her little head and excitedly said, "Daddy, Daddy, your phone is ringing..."

"Thank you, Daddy knows."

Huang Tao smiled and reached out to rub her little head, then went to dig out the phone from his pocket.

Xuanxuan looked up, fluttering her beautiful big eyes: "Daddy, do you think my ears are awesome?"

Saying this, with a face that seemed to ask, "Come on, praise me!"

Huang Tao laughed and said, "Yes, very awesome, just as awesome as Tutu’s ’Moving Ears Divine Skill’."

"Hee hee~"

Xuanxuan’s eyes curved into crescents as she smiled with pride.

But...

Xuanxuan’s ears couldn’t move like Tutu’s...

Did Daddy praise wrong?

Just as she was thinking...

Her little arm was pulled by her grandmother, and she heard her grandmother’s soft voice next to her ear: "Xuanxuan, your daddy has to take the call, come, and let’s play over there."

This interrupted Xuanxuan’s thoughts.

To avoid disturbing Daddy on the phone, she obediently nodded and followed her grandmother back to her own special dining table.

The other employees, in order not to disturb Huang Tao, picked up the issue of the Wenling Morning News and went elsewhere to pass it around, thinking to themselves how impressive the boss was, even managing to impress those journalists enough to get a main feature.

Huang Tao then picked up his phone and looked...

Hmm~

It was an unfamiliar number.

Seeing that there was no ad label on the caller display, he curiously answered it, politely asking: "Hello, may I know who’s calling?"

A deep male voice immediately came from the other end: "Hello, could you be Mr. Huang Tao?"

Huang Tao replied, "Yes, that’s me."

After confirming Huang Tao’s identity, the other party introduced himself: "I’m an editor from the Lin City Tourism and Cuisine magazine, my name is Yang Qianli."

Upon hearing the name of the company, Huang Tao was slightly surprised.

This Lin City Tourism and Cuisine magazine, as the name implies, belongs to the Lin City Magazine.

This magazine house is quite well-known in Lin City!

Compared to the Food and Beauty magazine in Wenling City, it’s more famous.

This is the difference between a small city and a big city!

The reason he knew a bit about this magazine house is because when he first opened the Delicious Restaurant, he was looking for opportunities to increase its exposure, and the food columns in magazines were naturally within his consideration, which made him spend some time and effort to get a preliminary understanding of magazines in the local and surrounding cities, and noted down quite a few contact details!

Later, with good business in the restaurant, plus the chief editor Lin Manli of the local Food and Beauty magazine actively approaching him saying they wanted to cover the food in his restaurant.

Thus.

Magazines from surrounding cities were mercilessly placed in the cold palace by him, no longer contacting them.

Who would have thought that Lin City Magazine would actually take the initiative to approach him.

But then again.

This editor from Lin City Tourism and Cuisine magazine, contacting him on their own initiative, what’s the reason?

Could it be that they also want to report on the various delicacies from his restaurant?

That’s not impossible either!

After all, the delicacies from his restaurant have trended many times and have been featured twice consecutively in Food and Beauty magazine, and recently gained a spot in Wenling’s tourism guide food section.

Given the restaurant’s popularity and influence, it’s entirely possible!

Huang Tao roughly guessed the purpose of the call.

Sure enough!

The caller immediately stated his intention: "Mr. Huang, I recently saw in a friend’s place the Wenling Morning News’ tourism guide food section report as well as the relevant report by Food and Beauty magazine. Their reports indeed provide very good publicity for your restaurant, but, the publicity from Wenling Morning News and Food and Beauty magazine is ultimately limited. Our Lin City Tourism and Cuisine magazine is different, with a wider distribution and greater social influence..."

Yang Qianli explained in detail the advantages of his magazine and the differences from newspapers and local food magazines to Huang Tao.

Once, at every bus stop in every city, there was a newsstand, selling cigarettes and drinks, and the highlight was newspapers and magazines.

At that time, things like morning and evening newspapers were the daily must-have hot items, with people constantly dropping fifty cents, grabbing a paper, and hopping on the bus.

Even at stations and docks, there were elderly men and women selling thick stacks of newspapers, crying out, "News for sale, news for sale, big news..."

Now, the internet is becoming more and more developed.

Various apps keep emerging.

With just a phone, you can make calls, video chat, and send messages anytime, anywhere.

You can learn about what’s happening in the world without leaving home.

Since then, print media has fallen, with sales declining continuously, and one traditional print media house after another exiting the stage in their decline.

Yet tourism magazines are different.

```

Their target customers are not just individuals, but entire hotels.

Five-star, four-star, three-star...

Take a regular hotel like Home Inn, for example!

On their nightstands, there would also be three or four tourism magazines placed.

These tourism magazines provide travel visitors with local tourism suggestions, as well as those of surrounding cities.

From famous attractions to various cuisines and snacks, everything is included.

This kind of targeted recommendation cannot be compared to a one-time newspaper column promotion, nor can it be compared to those food magazines.

Yang Qianli said a lot, and naturally, Huang Tao also heard the real purpose behind his words.

And that is... money.

Exactly!

They want money!

In his understanding, normally, appearing in newspapers and magazines requires payment.

After Yang Qianli’s informational outburst, he didn’t beat around the bush and directly quoted a price: "Mr. Huang, it’s like this, the quote for our tourism magazine is 100,000, you see..."

"Oh~"

After Huang Tao responded, he laughed and said, "Thank you, but I don’t need it."

"Ah... you don’t need it?"

Yang Qianli thought he heard wrong, and after realizing it, he said somewhat puzzled, "Mr. Huang, don’t be in such a hurry to refuse! You can think about it before answering me. The recommendation effect of our tourism magazine is really, really good. For the first cooperation, our magazine can place your restaurant at the top recommendation..."

Huang Tao still said the same thing: "Thank you, but I don’t need it."

"Mr. Huang..."

As soon as Yang Qianli started speaking, he was directly interrupted by Huang Tao, refusing again: "Editor Yang, I really don’t need it."

Yang Qianli was silent!

He couldn’t understand why Huang Tao would refuse.

Thinking for a moment, he continued to ask: "Mr. Huang, if I may ask, how much did you pay for appearing in the Morning News and on the ’Food and Beauty’ magazine?"

"Pay?"

After being stunned for a moment, Huang Tao honestly said, "I didn’t pay anything!"

Yang Qianli: "..."

Is it true?

He didn’t know if Huang Tao was joking with him or if he really didn’t pay a dime.

"Boss Huang, you’re not kidding with me, are you?"

"Just joking, I don’t have the time to joke with Editor Yang!"

Speechless, Huang Tao said, "It was a reporter from the Morning News, and Lin Manli, the editor-in-chief of the ’Food and Beauty’ magazine, personally came to invite me. Why should I pay?"

"Editor Yang, I have things to do, so let’s leave it at this, goodbye."

After saying that, Huang Tao hung up the phone, leaving only the sound of the disconnect tone for the puzzled Yang Qianli.

What’s going on?

Is it really possible that he didn’t pay anything?

Though the influence of print media is indeed not as great as it used to be, that doesn’t mean you don’t have to pay for newspaper promotions!

Especially this kind of tourism guide targeted for the Spring Festival holiday, and it’s even on the front page...

Without paying, could you possibly be on the front page?

Without paying, could you be on the ’Food and Beauty’ magazine twice in a row?

He was well aware of the quirks of print media and food magazines.

For recommendations like these and magazine column photoshoots, it’s usually up to the newspapers and magazines to decide terms.

They would contact you, tell you, and promote you on newspapers and magazines, and whether it’s the special Spring Festival edition or the magazine’s cover page, they would ask for a certain fee.

Of course.

The fee isn’t particularly expensive, generally based on cost price.

And the vast majority of businesses would pay this fee.

If a business is unwilling to pay this fee, then they would simply pass on this shop and choose another one.

Even though recommendations of attractions do have regular free promotions from the newspaper, recommendations for food shops are different.

Each spot comes with its own price.

Food magazines are the same and require a certain page fee.

Not paying...

He thought it was indeed quite unlikely...

However, the fact is...

Huang Tao really didn’t spend a single penny!

They personally came to beg him to be on their newspaper and their magazine, so why would he spend money?

Isn’t it delightful to get it for free?