Hearing something that would normally anger him, Lin Yang had no reaction this time; he just kept watching the video.

"Celestial Fortune? What’s this brand?" Lin Yang looked at the information, then at the prize money, clearly tempted.

...

Zhang Xuan is a TikTok outdoor streamer, specializing in showing people how to dig holes for eel fishing and catching crayfish, among other things.

He has about forty thousand followers, and typically around a hundred people watch his live streams.

"Guys, I can tell this place is loaded, let’s do it, brothers, show some love to the top supporter."

Zhang Xuan kept talking as the number one supporter sent him gifts worth a few tens of yuan, while almost nobody else did, making the livestream rather mediocre; gifts like Huazi were out of the question.

Comments kept popping up in the livestream chat.

"Welcome to the self-digging self-burying series!"

"Brother Xuan, where are you digging? Share the location, my hands are itching too."

"This looks like a scam."

For negative comments, Zhang Xuan simply ignored them, responding only to the normal ones.

Gradually, some unusual comments appeared.

"Brother Xuan, the Celestial Fortune Shampoo folks are inviting people to join a show, you should totally join!"

"Yeah, go sign up, Brother Xuan!"

Although Zhang Xuan looks decent, his hair is sparse, and his hairline could have made him a prince a hundred years ago. 𝕗𝗿𝕖𝐞𝐰𝗲𝕓𝐧𝕠𝕧𝗲𝐥.𝚌𝐨𝚖

"Celestial Fortune Shampoo show?"

Zhang Xuan looked at these comments, a hint of confusion in his eyes.

He clicked on the information and did a quick search.

...

There were many applicants for the Celestial Fortune Shampoo testing show, and Celestial Fortune was quick, selecting ten people in no time.

The information of these ten was also made public, all balding for several years, and none of the methods tried worked.

This was not faked, anyone could verify it.

Among the ten were Lin Yang and streamer Zhang Xuan.

Under the camera’s gaze, they were taken to a residential area, where they would stay for the next month.

"This house is nice, even a personal villa."

"Sigh, free food and drink for a month, plus fifty thousand yuan, why wasn’t I chosen?"

Celestial Fortune partnered with Tencent Video to stream this, attracting a lot of curious viewers.

Since it’s a live stream, everyone has to know about it.

"Everyone, take a look, I’ve now moved into the accommodation prepared by Celestial Fortune, and for the next month, I can’t leave, but I can move freely within this area."

Streamer Zhang Xuan said to the camera.

At this moment, Zhang Xuan was quite excited to be chosen for the show by Celestial Fortune, causing his fanbase to grow substantially.

Ordinarily, his livestreams only had about a hundred viewers, but now there were eight thousand, almost reaching ten thousand.

"My Brother Xuan has finally made it!"

"Not easy, huh."

Some of Brother Xuan’s longtime fans commented in the chat.

Participating in this show was almost like being on TV. With Celestial Fortune’s publicity, they easily became popular.

After the show started, online doubts about Celestial Fortune Shampoo quickly disappeared.

Celestial Fortune used this live broadcasting method to showcase hair changes from all angles; if it were fake, would they dare to do such a thing?

Everything was under the camera, and covert hair transplants were evidently not possible. This showed Celestial Fortune’s absolute confidence in their product.

Meanwhile, there were some negative opinions online, claiming hair loss or harm to the scalp.

Below these comments were a flood of rebukes.

"This person is stupid, right? Celestial Fortune is already doing a show specifically to verify the shampoo’s effectiveness! If there were side effects, would they dare to do this?"

There were people both criticizing and supporting it online, while more and more people noticed Celestial Fortune Shampoo.

"I just want to see what happens to the hair of these ten people!"

"If it really grows new hair, I’ll buy Celestial Fortune Shampoo too!"

"Count me in!"

Many were observing, not quite trusting celebrities like Uncle Jiao, unwilling to make a move hastily.

This was an unconscious resistance to a new product.

But now with this style of live broadcast, no one could possibly fake it! Even while sleeping they were under surveillance, and changes in their hair every day were clear to see.

As Zhang Xuan streamed, suddenly someone in the chat commented: "Qin Yun! I see Qin Yun!"

"Ahhh! It’s really my hubby!"

"He’s mine!"

Zhang Xuan looked in one direction, and sure enough, a young man appeared—Qin Yun.

He quickly walked over, his face full of smiles.

Seeing the ten people in front of him, Qin Yun smiled and said: "Thank you for your hard work staying here for a month."

"Not hard at all." Upon hearing this, the ten people responded quickly.

The whole residential area had surveillance, but they could still move freely within it, as long as they didn’t leave the monitored zone.

The most important thing was that there was money to be earned; play some games, read some books, chat with others, and a month would pass quickly.

Of course, bathing and using the restroom were definitely not under surveillance range.

But even if bathing or using the restroom took up to an hour, there was little worry.

Nobody is blind, so as long as nothing changed with their hair during the short time they were away, it was fine.

Why did Celestial Fortune plan a month-long period? Because it takes time for hair to grow, it’s a slow process.

And whether through a hair transplant or other methods, hair doesn’t just suddenly grow long in a short time.

In this setup, it was impossible for Celestial Fortune to secretly transplant hair for program participants.

...

From then on, the Celestial Fortune Shampoo testing show was broadcast daily.

To enhance the show’s appeal, Qin Yun hired a top chef to prepare delicious feasts for the ten participants.

"Wow, so much good food!"

"I thought this was a cooking show!"

Not only delicious food, but to attract viewers, Qin Yun also introduced prize draws!

Every day between noon twelve and twelve-thirty, and from nine to nine-thirty in the evening, red packets were given out, with the top prize being ten thousand yuan for just one winner.

The minimum was sixty-six yuan, with a hundred each round, totaling two hundred red packets daily!

Money is something everyone craves.

So, even those not interested in the show at all would tune in daily just for the chance to grab a red packet.

Qin Yun was now fully investing money to increase the fame of Celestial Fortune Shampoo, and it was without a doubt worth every penny!

As time passed, the number of viewers for the show noticeably increased!

...

At the Celestial Fortune Medical Research Institute, inside the toothpaste lab.

"Group Leader Zhou, how goes the toothpaste research?" Qin Yun asked, looking at the man in front of him.

The man was Zhou Qiang, the second person to join the Celestial Fortune Medical Research Institute.

Earlier, Zhou Qiang reported some breakthroughs in the Celestial Fortune toothpaste.