PREVIEW

... ndred isn't much of a deal.

But those who've actually run a business know that discounts eat into profits, and pure profits at that.

For brands with poor sales, it doesn't matter how much you discount; they weren't selling much to start with.

But for the Famous Fishing Tackle Company, it's a different story. Take the new Traditional Chinese Herbal Wine as an example. They don't even have enough from their distributors to meet demand, and now they're offering a 12% discoun ...

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