The Emperor Is My Brother's Best Friend - Chapter 64

Ethan finds himself mysteriously transported to another world, where the strong reign and the weak perish.Welcomed by a kind farmer who decides to help him upon seeing his poor condition, Ethan begins to hope for a new life.However, his dream is shattered when an acquaintance deceives him, leading to his sale at the slave market. Desperate and confused, Ethan wonders what he has done to deserve all this.“Which deity have I offended to deserve all this?”Just when he thinks all is lost, fate has another surprise in store for him, once again changing the course of his destiny.

[You can now choose three of the following seven options
1. Go back to five years ago with the present memory
2. Five centimeters taller
3. Seven million deposits
4. Appearance +50 points
5. A company with a market capitalization of 500 million
6. Proficient in a foreign language
7. Teaser live broadcast 10 million virtual coins]

Li Ang became angry after finishing the selection: choose every day, choose, choose, you will give it after the selection!
…
Fuck, it’s really shipped!

- Description from novelbuddy

The hero who was killed by the demon king ended up reincarnated as the son of the one who killed him! Thus began the life of the hero who donned in the mask of the ideal demon prince to topple his own kingdom while doing his best to prevent anyone from discovering his identity―― But to do that and blend into the demon tribe society, he had to kill his former comrades. Nevertheless, to become stronger, to save humanity, he had to walk through all kinds of paths of carnage! This is the tale of the demon race’s fake prince destroying his own kingdom.

O Hero, Trample Those Who You Should Protect!

TN: Most part of the other character in the novel is depicted from a non-human perspective so expect something that is completely different from the common sense of human.

Sang Jian, who has MAX attributes and abilities, was bound to the Save the Villain System.

Sang Jian: “Is this asking me to abuse the villain?”

- Description from Novelupdates