MTL - I Develop Battlefield To Drive Global Players Crazy-Chapter 159

'I used to make fun of women and children's machines, so why is this really a women's and children's machines? ’

'This is already the best-selling handheld ever! ’

'I saw that it has broken the record! ’

‘Damn it! Jealousy, envy and hate, how many records has Chen Xu broken? ’

‘+1, it used to be just a game, now it’s all about the hardware! ’

Such sales have even broken the previous best-selling handheld.

And such a terrifying figure, NS only took a month.

What's even more frightening is that everyone with a discerning eye knows it.

NS sales are far from reaching their peak.

Although the situation of out of stock and out of stock no longer exists, this does not mean that the sales of mainframes have dropped, it is purely because of the increase in production capacity.

What's more, just like the game, after the early frenzy is over, it will be a long stream of water.

And what amazes the industry even more is the sales of games on handhelds.

The two games occupying the top spot are actually not unexpected.

They are NS sports and fitness ring adventure.

Because of their own NS in the initial publicity positioning, Chen Xu and the others are the blue ocean user market that mainly focuses on somatosensory and leisure.

Combined with bundling tactics, it's no surprise that these two games take the top spot.

The third-ranked game surprised many people.

It is not the "Super Mario: Odyssey" that has been well received by the game media, but the game "Animal Crossing".

2.6 million sales are already quite scary.

To describe it in one word, it is silent.

The silent one became the most popular game, and the silent one surpassed "Super Mario: Odyssey".

As for the Odyssey, it took fourth place with 2.11 million sales.

However, considering that "Super Mario: Odyssey" and "Animal Crossing" actually both have physical cards.

Counting the circulation of the second-hand game market, the number of players who have experienced these two games actually far exceeds the sales data.

In addition to these, what is even more surprising is the first-party games in addition to Nebula Games.

Third-party games, even transplanted ones such as Jelly Bean, Nonsense Kitchen, Dark Souls and Monster Hunt, also have good sales.

Especially those game makers who simply sell Nebula games, sell Chen Xu's face, and log their games on NS, they are literally cracking their mouths with laughter.

Who would have thought that a handheld device that the industry felt was destined to fail and become a toy could have such a high installed capacity?

In the face of terrifying sales like NS, most people can only shout with a voice full of resentment:

Old thief, apart from breaking the cumulative sales record of handheld consoles, the sales record of handheld games, and the fastest sales record of handheld consoles, what else can you do?

Of course, resentment returns to resentment, and this is an area that the industry has never paid attention to before.

Major manufacturers are now fully paying attention.

[AE Games acquired a veteran handheld and announced a new model: 3DO]

[Big Goose Games develops handheld and host integration business, registered trademark: One MINI]

[SIGA Games announces a new console: Saturn]

【…】

While NS is selling well, many foreign game manufacturers have also announced their entry into the handheld business.

Although anyone with a discerning eye can see that the foundation of NS has been laid down.

But in this war, they can't do it if they don't fight.

Because compared to ordinary players, they see farther.

NS has a complete system and development environment.

It can save third-party game manufacturers and a lot of cumbersome development processes.

Coupled with such a high installed capacity.

what does that mean?

It means that Nebula Games not only wants to be a handheld, but also wants to create an ecological environment around NS.

Just like the game channels on PC and VR.

This is a whole new market, although Nebula Games has taken the lead and bit the meat hard.

But he still needs to chew and digest.

Just before that, take the meat out of Nebula Game's mouth, break the belly of Nebula Game and take out this piece of meat.

And this premise is that they have to have this business!

What's more, Nebula Games can stand behind in the channel mall.

Why can't they come from behind on the handheld platform? .

Chapter 224 A group of heroes rises together, an open world masterpiece specially developed for NS

The princes compete for hegemony, and the heroes rise together.

This is how the current domestic and foreign game circles feel to players, industry insiders, and the media.

In addition to Nebula Games, several huge game giants have also joined this handheld war.

It's a bit like a previous host war.

Don't look at Nebula Games, it seems that it has been standing on the top of the game in recent years.

But again, the gaming industry has never been a zero-sum market.

While Nebula Games is making money, other game companies actually make money, but there are not as many Nebula Games in recent years.

Besides, whether it is a parallel world or a previous life.

Which game giant has not dominated the era of the world?

The Atari Space Invaders era of the previous life, the Pac-Man arcade era of Namco later, and the street-fighter era of Kabuki.

The revenue it created was $3.9 billion, $3.4 billion-, and $2.7 billion.

And that's just annual revenue.

But then what?

Atari became history, as well as textbook material for the negative.

Bandai merged with Nanmeng Palace. Although Ka Biao belongs to the front line, he is no longer the big brother who commanded the world back then.

Therefore, both domestic and foreign major game manufacturers are amazed at the rise of Nebula Games.

But no one will be frightened.

Although a prototype has not yet appeared, various manufacturers have already begun to publicize it.

Of course, focusing on the key points, everyone also chose the body sensation.

‘This wave feels bigger than the original game store channel battle! ’

‘Not necessarily, the main channel mall was the rise of Nebula Games too fast, and Chen Xu started the layout from a very early time, so when the Wonderland mall came out, major game makers were too late to react. ’

'And the market of its own channel is almost divided up. Who would have thought that Nebula Games could directly kill a **** road with a few games. ’

'Just looking at the game is too young. How can a game like the channel mall decide the outcome? You just look at the popular games of Nebula Games, why don't you look at the experience of other people's malls? ’

‘Yes, the creative workshop, player community, and customer service service, from the perspective of player experience, the Wonderland Mall is really full! ’

'Cough, everyone, don't digress! Isn't this the layout of the major manufacturers for NS? ’

'The key is nothing to say! They are all drawing cakes, not to mention prototypes, and even the configuration functions have not been released. They are all concepts and slogans, and they are making a handheld computer through playing PPT! ’

 …

Not only the industry is discussing, but Iwata Chong and Gabe Newell are also discussing with Chen Xu in Nebula Games.

"Mr. Chen, the major manufacturers are starting to end!" Iwata Chong's expression was very serious.

Although the momentum and sales of NS are very good now, these manufacturers at home and abroad are not vegetarian.

The more critical point is that NS really does not have any cutting-edge technology.

Although various related patents have been registered.

But as long as these game makers are given some time, they can still be bypassed.

NS's patent moat, they did not build success.

Of course, this is also inevitable, otherwise NS would not have been developed so quickly.

"Take it easy, look at Gabe Newell, he's not worried at all." Chen Xu smiled.

He could understand why Iwata was so nervous.

This is a man who is devoted to the handheld and gaming business.

And the success of NS made him ecstatic. In this case, the entry of major domestic and foreign giants also made him extremely worried.

After all, he had never experienced such a thing at all.

As for Gabe Newell's words, after being tempered by Wonderland Mall, he is obviously more experienced.

"That's right Iwata, don't worry too much. If you were one of those manufacturers, where would you start to attack our NS?" Gabe Newell smiled and said towards Iwata Chong.

To be entrusted by Chen Xu and responsible for the global promotion of NS together with Gabe Newell, Iwata Chong is naturally not an incompetent person.

Before, it was only because of the news that major game manufacturers had entered the game, which made him a little panicked.

Now after Chen Xu and Gabe Newell's suggestions, Iwata Chong, who had recovered his senses, thought about it carefully and his eyes lit up.

"Price! Somatosensory! The configuration of the handheld!" Iwata Chong clapped the palm of his hand.

"Yes, if you want to attack NS, you must go in these three directions." Gabe Newell smiled confidently.

"But in terms of selling price, we have compressed the profit of the handheld to a very low level. If we continue to compress it, we will either sell it at a loss, or reduce the configuration of the game console." Gabe Newell picked up the NS palm on the table. machine.

The configuration of the NS is decided after many considerations, the hardware cost and the support for the game. The current components of the NS are definitely the most cost-effective combination.

Unless there is a new hardware and some kind of black technology, I don't think it's possible to beat NS on this.

In the case of not losing money, the low price means that their handheld configuration is lower than that of the NS.

The opposite is also true. If you want to exceed the configuration of the NS, the price will also exceed a lot.

"As for body sensation, we already have an absolute advantage!" Iwata Chong was also excited.

"Yes, if they want to enter the market as quickly as possible, then there is a high probability that they will want to repeat the way of our NS." Chen Xu smiled and took over the control from Gabe Newell.

"This road has indeed been proved to be successful by us, but they ignored one point, that is, the weather was sunny when we walked, and they were chasing our road in the blizzard, and in the end they only ended up I will get lost in the heavy snow!" Chen Xu put down the handheld in his hand and his expression became serious.

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why would you say so?

Because NS's strategy is aimed at players who feel light and casual.

And if you want to say, light casual and follow-up players are probably the group that has the least trust in game manufacturers.

Just like you in an ordinary family, go shopping with your parents.

At this time, you have taken a fancy to a Freedom 2.0 in the counter, and there is another Strike 2.0 at home.

You beg your parents and mothers, saying that you want to buy them.

At this time, your parents will not recognize the difference between the two, they will only say: "Don't you have one at home? Why do you want to buy another one? I will give you a gift, "Five Years" Do you like "Three Years of College Entrance Examination Simulation", I'll bring you a sack directly!"

......................................

The same goes for casual players.

For players who are attracted by body sensation, the adventure of NS sports and fitness rings is enough for them.

And in terms of the NS movement, Chen Xu is not ready to abandon it completely.