MTL - Rebirth Starts at 7 Million-Chapter 210 Company H's propaganda

Before Clash of Clans, all major APPs and official websites of Xingyuan had set up activities to reserve gift packages.

The propaganda this time was already very strong, but Luo Fan felt that it was not enough. He invested money again, bought some TV station advertisements, and also bought some offline advertisements on the bulletin boards of subway stations.

In this way, Clash of Clans is not only famous among those who often surf the Internet, many people who do not surf the Internet know this game.

At the same time, the production of Clash of Clans was finally completed, and the first round of internal testing was launched within the company that day.

This time Xu Jiale also chose some of the company's employees to let them experience it first.

After the first round of beta testing for a week, Clash of Clans received unanimous praise from employees who participated in the beta test, and many people were fascinated by the game.

After Xu Jiale revised the bugs discovered by the employees, he started a larger-scale internal test, and also released several real machine demonstration videos to the Internet.

With the demonstration video of the actual machine, Luo Fan asked Wang Jing to contact H company. The promotional video + the demonstration video of the actual machine is enough to promote in the European and American markets.

Originally, according to Luo Fan's idea, he wanted Europe and the United States to cooperate with the domestic publicity as soon as possible.

But after Xingyuan signed a contract with H company, H company said that there was no real machine demonstration, only a promotional video, and they could not promote it.

We can only wait for the game production template to come out and have a demonstration video of the actual machine before we can start the promotion.

It has been delayed until today, and the previous propaganda is only in the domestic scope.

If the propaganda is carried out step by step according to Luo Fan's plan, Clash of Clans should now have a certain degree of popularity in Europe and the United States.

But the plan couldn't keep up with the changes. In order to let the heat of tribal conflict in the European and American markets come in as soon as possible, Luo Fan also started an appointment to send gifts, and also issued 100,000 redemption codes. These redemption codes can be exchanged for random items in the game.

Of course, Luo Fan did not favor one over another, and also released 100,000 random redemption codes in China.

The way to get it on both sides is the same, by making an appointment for the later lottery.

Users who have made an appointment can directly go to the official website of Xingyuan to draw prizes.

Luo Fan's winning rate is set at 1%, because the number of reservations in China has exceeded 10 million, and it is too easy to draw a redemption code and it will be exhausted soon.

After the company H got the props and resources given by Luo Fan, they arranged a publicity campaign non-stop.

The employees of Company H and many high-level executives have played this game, and the executives of Company H are very satisfied with this game.

William's immediate superiors felt that the game could bring them hundreds of millions of dollars in revenue.

Another high-level person complained about why the company's people didn't dig out the company Xingyuan earlier.

And a high-level executive who has been addicted to playing games directly sent an email to the employees who participated in the internal test: "Who dares to beat me secretly when I am offline, prepare to pack up and leave next month!"

The attitude of the company's top management is here, and Xingyuan's publicity resources are in place again. The publicity in Europe and the United States began in the afternoon.

In fact, company H didn't do anything before. They adopted the routines that Marvel used to do in the previous life, bought some navy soldiers, and accidentally revealed some related videos and screenshots of clash of clans.

However, Company H has never stood up and made a statement, allowing these news to ferment.

Today, Company H suddenly released a notice on all of its official social media, that they will crack down on these acts of leaking game content, and then attached a lawyer's letter.

This operation suddenly attracted the attention of a large number of netizens, who rushed to check the content of the game that Company H said. At this time, Company H asked those people to delete the videos and screenshots that were originally circulating on the Internet.

This time, netizens ran over, but they didn't see anything. People are like this, what they can't get is always in turmoil, so netizens turned into excavators and began to look for the game content hidden by H company.

At this time, Company H arranged for people to release some screenshots of the game, and one or two demonstration videos of the real machine, which quickly swayed the appetite of netizens.

Under H Company's Twitter account, many netizens are discussing things about Clash of Clans:

"This game looks good! Was it actually made by Huaxia?"

"It's more than good. The real machine demo directly hit me. Didn't Company H sign an agreement with Xingyuan? Hurry up and release the game!"

"Xingyuan? A very familiar name. Is it the company that developed Fruit Ninja and Temple Run?"

"Ohmygod! Does Xingyuan have a new game?"

"Brothers and sisters, my friends from Huaxia told me that Clash of Clans has been promoted in Huaxia Xingyuan a long time ago. If you make an appointment, you will receive a big gift package in the game. There are also redemption codes to receive random items after the game is launched. We Why is there nothing here?"

"Did Xingyuan not give us resources?"

"I just went to Huaxia to see it. Xingyuan said that it will start booking activities all over the world. It was Company H who occupied the resources that Xingyuan sent me."

"Fxxu! Company H took over the agent and came here? The brothers rushed him!"

"Rush rush!"

The employee in charge of running the company H's Twitter account at night couldn't stand it anymore. He didn't know how many times he was greeted by his parents in the afternoon.

However, the executives of H company still felt that the fire was not strong enough. They continued to arrange the navy army, uploaded the promotional video to YouTube and Twitter, and also asked the navy army to release the design drawings of each tribe.

More and more things are leaked under the deliberate guidance of H company, and European and American players have higher and higher expectations for this game.

H Company, which represented Clash of Clans, didn't make any news. The players united and rushed to H Company's official account for three days. Finally, H Company "couldn't stand it anymore" and released the reservation activity and reservation redemption code activity.

Then began to publish those promotional videos by the official account, the real machine demonstration.

The players immediately cheered when they saw that Company H had become soft. They felt that they had won and defended their rights well.

And the executives of H company looked at the crazy increase in the number of appointments and laughed.

In order to further heat up the game, Company H released 100 places for internal testing.

Players saw that there were only 100 places for the internal test, and they rushed to the company H again. Who only issued 100 places for the internal test?

But this time Company H didn't give in, because they didn't have many qualifications for internal testing, and now the company doesn't have enough points. Where can they get these netizens?

The 100 places for the internal test will be sent in the form of an appointment lottery, which also has a 1% probability. In just a few minutes, the places for the internal test will be taken out, and the European and American players who have obtained the places for the internal test enter the game happily.