MTL - Wall Street Legend-Chapter 372 discuss

  Chapter 372 Negotiation

  For this product in hand, Ye Dongqing can pick out a bunch of small problems.

   For example, the screen is not clear enough, the fluency is not enough, the functions are simple, etc., the heat is still high, the battery can only watch movies for five hours, and it is relatively large and heavy.

   But it is unique in the market, and no other operating system can compete with this product in a short time, and that is enough.

   It is no exaggeration to say that when this product starts to be sold, it will be the beginning of Apple’s dominance. This refers to the mobile smart terminal market. It has appeared. Will it be far from the birth of the first-generation iPhone? It is estimated that it will be within the next year.

  He provided valuable advice, and Apple was responsible for implementation from top to bottom. Judging from the recent market performance of notebook computers and all-in-one computers, the cooperation between the two parties is beneficial to everyone.

This is probably also the reason why other shareholders still praised Ye Dongqing in public after the independent director Mr. Campbell was driven away, because Ye Dongqing can help them make money, Apple's stock price is booming, money can be earned, and power is concentrated Nothing.

  Of course, there are many people who cursed Ye Dongqing, mainly those guys who chose to sell the shares to him.

  At the time of the acquisition, they thought the deal was pretty good, but looking at it now, as Apple's stock price doubled to more than 11 billion US dollars, the winner suddenly became Ye Dongqing.

  The same situation also happened to some former shareholders of Amazon and Netflix. Whenever they think about what stupid things they have done, many of them get black eyes and are so depressed that they can’t eat.

It's none of Ye Dongqing's business. He puts profit first in business, and he doesn't have the time to care about other people's lives. Anyway, he made money through Danshui Investment Group. Recently, many stocks have exploded at the same time. The description couldn't be more appropriate.

  It is just beginning to exert force now, and the future can be expected.

With Mr. Jobs and a group of developers, we discussed some functions that need to be improved, and looked at the first-generation iPhone under development. There are still several problems that need to be solved, and we are negotiating with several companies. Qualcomm is responsible for coordinating the development of micro-processing LG LCD Panel Company is speeding up the development of a new generation of LCD screens, and battery and sensor integration are also in the research and development process, which cannot meet Jobs' requirements for the time being.

   As expected of a workaholic, after the surgery, Jobs continued to stare at the R&D area the next day, which made Ye Dongqing feel sorry for not giving him more stock rewards in the future.

Immediately after the visit, I found it boring. After leaving this floor, I took Jobs to talk about the production of the iTouch. It will be available for sale in February and March next year. There is no need to delay too long. It is just a semi-finished product after castration. It will be replaced, and if it is launched on the market in time, it will probably make a lot of money, which will directly affect Ye Dongqing's interests.

  …

"I think it's better to wait for a while. The cost is relatively high. Even if it is handed over to a third-party assembly company, and the production cost is greatly reduced, the selling price may have to be set at about 800 US dollars to ensure our profit. .

In addition, the debugging time is not long enough. Maybe there are still some problems. They are trying to simplify the code to improve the smoothness of the operation, and the shape has not been finalized. The plastic texture feels cheap, and the special aluminum alloy The shell means an increase in cost. Many parts are specially customized by us. The cost of those prototypes is as high as more than 6 million US dollars. I can't estimate the cost after the actual mass production. It mainly depends on the sales volume. "

  Jobs was sitting at the tea table, solemnly helping Ye Dongqing to make tea.

  He stayed in India for a while and liked yoga and Chinese Zen culture. The doctor also told him to be calm. Since he got sick again, his personality has indeed changed a little.

  The project is about to be put on the agenda, and these things must first be discussed to reach a consensus.

In the past, it was enough to explain to the board of directors. Now that there are major shareholders, they still hold a large number of voting rights. In terms of operation and management, Ye Dongqing must be approved. Otherwise, if there is any conflict, it must be Jobs who suffers. And Cook and others, who let them have less shares.

Cook was also there. He was worried about Ye Dongqing's youthfulness, and he said as if explaining: "I agree with Steve's idea on this point. We must launch the most perfect products. This is the basis for our company to win the trust of users. After waiting for so long, why can’t we wait two more months, maybe we can arrange a press conference on January 1 next year.”

Ye Dongqing felt that they must have misunderstood something, so she couldn't help but explain: "I didn't mean to intervene, I just wanted to say that the assembly and mass production of parts and components can be started ahead of time, otherwise there will be no large inventory after the press conference, we may will be in some kind of predicament.

In addition, telecom operators can also contact them in advance to organize an internal exhibition to see what benefits they can offer. We can cooperate with them to help them acquire more users, and slightly increase the number of users on the Internet. The lower the cost, the more wireless network users will be developed. Those who don't have laptops at home may not even know what wireless transmission technology is, which has greatly hindered the promotion of our company's products. "

  This is the truth. Desktop computers can be plugged in, and laptops also have data ports. Few people use the current "tasteless" home wireless network.

   It doesn’t matter if it was available before, but after the launch of iTouch, if consumers don’t have the willingness to install it or don’t know how to install it, it will probably limit the sales of this product.

  There are still a lot of issues that need to be discussed. After all, it is a new product, and it will take a certain amount of time for consumers to slowly accept it.

So right now, we can probably guess the situation at that time. The sales of the first generation iTouch are not destined to go well. Even the first generation iPhone may be ignored by the public. After a few years, the network technology will be more perfect. , Only then can we usher in the outbreak period, and most of these before will become stepping stones.

The sales plan can start to be discussed. Ye Dongqing has not yet formulated a specific plan. At this moment, he gave Jobs and Mr. Cook some suggestions. For example, wait until the iTouch comes out and start selling ideas. Such products can also be born, and the side can also stimulate suppliers to develop new products that meet the needs as soon as possible.

   They are all relatively macroscopic development plans. You may not see anything right now, but they are very beneficial to future development...

  (end of this chapter)