MTL - The Era of Hard Work-Chapter 721 this is China

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   Chapter 721 This is China

   Lu's Restaurant Building, the main entrance was crowded. Lu Dong and Song Na got out of the elevator and walked towards the door unhurriedly.

  Song Na just heard that Lu Dong is going to cooperate with others to set up a film and television production company: "Are you very interested in this industry? First is Zhao Laogen, and then Zhang Yuanfang."

   Lu Dongzheng Er Ba Jing said: "When I was working with Zhao Laogen, I let Xu Qin know about the relevant situation. If a drama can become popular, the profit rate can be 100% or more."

  Song Na turned to look at Lu Dong: "Do you know this business?"

   "I don't know too much." Lu Dong said honestly: "That's why I found a professional to cooperate, do a good job in financial supervision and company management, and leave the rest to professionals."

  Song Na deliberately asked: "I heard that there are many beautiful actresses in that circle?"

   Lu Dong hugged her: "Those people can't be as beautiful as you."

  Song Na smiled: "I'm getting better at coaxing people."

   Lu Dong said solemnly: "This is not to coax people, this is called the truth! If nothing else, as the image spokesperson of your company, you are beautiful when you have no makeup? It's far worse."

  Song Na was very happy, she took Lu Dong by one arm and walked out of the main entrance of the building.

   Lu Dong said: "Tomorrow, if you are free, let's go to the Quarry Mountain Villa to see. The pre-sale certificate has been approved there, and we will go through the formalities."

  Song Na thought for a while: "Okay, tomorrow morning."

   In front of the building, Lu Kun had already driven over, when a man and a woman suddenly approached from the side.

   "Mr. Lu, hello." Geng Hongju has seen Lu Dong, and also knows Lu Dong: "Can you take time to chat?"

  Lü Dong turned his head and saw that the woman with big eye bags knew him and had been in contact with him two years ago. It seemed that the person in charge of KFC in Taidong had called him before to ask him to meet, but he asked Lu Kun to turn it down.

  Male is about forty years old, of medium build, with a Mediterranean hairstyle that covers itself.

   Fang Weibing was also looking at Lu Dong and Song Na. The women were very beautiful and had a particularly good figure, but they were a little dark. The men were burly and honest, which fit people's impression of Taidong people.

   And young, these two are too young, and they look like they are in their early twenties.

   Fang Weibing's mind has changed rapidly. Being young often means lack of sufficient social experience. Maybe we can start from this aspect?

   Geng Hongju introduced: "Mr. Lu, this is Mr. Fang of our Yum, who made a special trip from the magic capital to Quannan, just to chat with you."

   Fang Weibing took the initiative to stretch out his hand, and his accent seemed to be slightly curved: "Hello, President Lu."

   Lu Dong shook his hand: "Mr. Fang, hello."

   Fang Weibing's words sounded very polite: "I have long admired Mr. Lu's name. When I saw him today, it is better to meet him if he is famous."

  Everyone came to the door, so Lu Dong didn't have to dodge and say to Song Na, "Let's go back?"

  Song Na smiled: "Am I with you?"

   Mr. Lu nodded: "Let's go." He invited: "President Geng, Mr. Fang, let's talk upstairs."

When    went back upstairs, Lu Dong introduced Song Na, went to the top floor of the building, and went directly to the reception room.

   Everyone else got off work, Lu Dong invited them to sit down and chat, Song Na simply went to make tea.

   Fang guard looked at the reception room a little, the layout was simple and elegant, not like a nouveau riche company.

This time, Fang Weibing has read about Lu Dong's resume. In the eyes of a person like him who has experience studying in a top overseas university and has worked in the United States for many years, Lu Dong, who has never even gone to university, started from scratch, Is the upstart.

   Just like some multinational companies don’t see Chinese consumers on the surface, but have a completely different view in their hearts.

  Perhaps, it was an indescribable sense of superiority.

   Fang Weibing went straight to the point: "Mr. Lu, there have been a lot of reports about our two companies in the media recently. Your Burger King and Yum's KFC are the focus of public attention."

   He looked at Lu Dong: "I heard from Xiao Geng that many Burger King's stores are next to KFC, and our two are considered neighbors. It's good to say that distant relatives are not as good as close neighbors."

  Song Na brought tea at this time.

   Geng Hongju thanked him and said, "Mr. Lu, in the earliest days, our two stores lived next to each other under RT-Mart in Quannan, and we have always lived in harmony."

   Lu Dong said in a serious tone: "Of course, we are still living in harmony now."

Fang Weibing is a ghost if he believes this. At the beginning of the Sudan Red incident, it really had little to do with Lu's Catering and Lu Dong. Strictly speaking, Lu's Catering was also a victim, but after a series of actions , and the public opinion that has not been quelled until now, who will believe that there is no promotion from Lu's catering behind?

He wants to solve it as soon as possible: "Yummy has always held goodwill towards Burger King and Lu's Catering, and hopes to strengthen exchanges and cooperation between the two sides. When will Mr. Lu have time? You can visit the headquarters of Yum China, or the headquarters of KFC in the United States. We Must be warmly received.”

  Lu Dong knew that this was definitely not what the other party wanted to say: "I welcome Yum and KFC at any time here."

   "Look, Mr. Lu, we have found a consensus." After Fang Weibing forced the so-called consensus, he gradually became more direct. After all, he was more accustomed to the American style: "We should not be enemies on both sides."

   Lu Dong said with a smile: "Lu's Catering has never regarded Yum and KFC as enemies. Let's put it this way, Yum and KFC are the teachers of Lu's Catering, and they are our role models."

   Fang Weibing didn't want to waste his words: "In that case, Mr. Lu will do a little favor, and the government will help you to say a few words, and the punishment and the like will be recognized, but other aspects please hold it high, and the media public opinion..."

   "Wait." Lu Dong interrupted Fang Weibing's words: "Fang always misunderstood. This is not because I don't want to help, but because I have nowhere to use it."

He didn't even bother: "Many of KFC's products involve Sudan Red, which violates the relevant regulations of the country, and accepts the processing of the state department, which is legal and compliant. I have always abided by the law, and the requirements of the company's owners are also in accordance with the regulations. Discipline and law-abiding, this kind of thing that violates the state regulations, we can't do it, and we don't have that power!"

   Fang Weibing nodded: "I understand, well, we can't force others to be difficult in this regard, but in terms of media public opinion..."

Lv Dong said: "In my opinion, this is a spontaneous report by the media. An important role of the media is social supervision. This is a manifestation of the responsibility of the media in our country. There is no media company under Lv's Catering. In this regard Powerless."

   Hearing these words, Geng Hongju frowned, she was really talking nonsense with her eyes open.

   Fang Weibing looked slightly unhappy: "Mr. Lu, as a practitioner in the catering industry, you should know about Yum!"

   These words sound very simple. After careful consideration, it is not difficult to taste the hidden taste. Lu Dong smiled: "Of course, I said that Yum is a model for Lu's Catering to learn from."

Fang Weibing said, "Mr. Lu still think about it carefully, don't reject it so quickly." He stood up and prepared to leave: "People should see farther, look farther, and don't narrow their eyes to a small place. President Lu, Yum! is an American multinational corporation!"

   Lu Dong smiled: "No matter how big a foreign company is, when it comes to China, it must abide by Chinese laws and regulations."

   Fang Weibing also laughed: "Then don't disturb President Lu, Xiao Geng, let's go."

   Lu Dong politely sent the person to the elevator entrance.

When    came back, Song Na was a little worried: "KFC suffered a big loss this time, maybe it will target Burger King in the future."

  Lu Dong nodded: "Actually, with the development speed of Burger King, even if we do nothing this time, it is estimated that KFC will soon formulate a strategy against Burger King."

McDonald's in China is far from as large as its business in the United States. In the past, the Western-style fast food industry has always been dominated by KFC. Until recent years, Burger King has gradually gained momentum. Its scale and revenue surpassed that of McDonald's. In the Western-style fast-food chain industry , took the second seat.

   With the help of what Ge Shiying did this time, Lu's Catering got the upper hand first, and if there is a chance to attack KFC later, it can't be missed.

This western-style fast-food restaurant was successfully packaged into a high-end fast-food restaurant with hygiene and quality assurance through the media advertisements and advertising packaging in the 1990s, and the mentality of the Chinese people at that time. Many people even got good grades on their birthdays or exams. , eating KFC is the best celebration.

   But after entering the new century, especially since the outbreak of the Sudan Red Incident, KFC and McDonald's gradually fell from the altar. In the eyes of many people, their safety factor is not even as good as street rou jia bun or Chinese hamburger.

   Lu Dong used to make copycat fried chicken, similar to Wallace, so he knew a lot about this industry. I remember that KFC had more than one hygiene or quality accident.

  …………

   Leaving the Lu's Restaurant Building and getting into Geng Hongju's car, Fang Weibing kept thinking.

   It is impossible to open a breakthrough from Lu's Catering, so how can we quell the wave of public opinion that is increasingly unfavorable to KFC as soon as possible?

   As for the competitor of Burger King, we must pay attention to it, but if we really want to do something, we have to wait until the public opinion is slightly reversed here.

   There must be priority in doing things.

  For a multinational company like KFC, such a blow is nothing, and you can get up wherever you fall!

   Fang Weibing quickly made a decision: "Xiao Geng, how is the rectification of our storefront?"

   "All rectifications have been completed, the company's new testing system has been introduced, and all meals are strictly inspected!" Geng Hongju is confident in this: "I can guarantee that there will be no problems with all foods!"

Fang Weibing thought for a while and then said: "You activate the network here, contact the food quality supervision department, and ask them to conduct a random inspection of KFC... It is best to conduct random inspections on all Western-style fast food chains, including Burger King. , if they should come down, contact the media, and contact the mainstream media more, so that the government departments will have scruples! The results will be fair, our standard is not bad compared to Burger King, and it can be saved by reporting through the media. public opinion."

   (end of this chapter)