MTL - After Buying Marvel, I Became the King of Hollywood-Chapter 124

Dawson thought for a while before saying:

"Leave it to me. I will contact a few TV stations immediately and submit this two or three-minute clip as an advertisement to major TV stations to ensure exposure for about half a month."

"Okay, I'll leave it to you."

Kevin nodded. As for Fox, don't worry, even if they have any opinions on this kind of propaganda, they can't make irresponsible remarks with Kevin.

It's nothing more than two or three million dollars in publicity expenses.

The two sides are divided, and the publicity investment is more than one million. For the two companies, this investment is not large.

･･･

a few days later.

In the stadium of St. Paul's High School, a group of high school boys gathered, with basketballs scattered around, apparently this group of students came to play basketball at the school's stadium during the summer.

One of the tall boys danced and said something.

"Roger, are you telling the truth?"

Hearing other people's doubts, Rogge suddenly couldn't stand, and quickly vowed:

"Really, it's a new movie played by Nicolas Cage. It seems to be called The Matrix."

"I saw it on TV too. He learned kung fu and then he was able to dodge bullets. It was so cool."

"It's like swimming, you know?"

While speaking, Rogge swung up while posing as a backstroke.

"Sounds so cool, when is the movie coming out?"

"On the fifteenth of July."

Chapter 186 The Matrix Pilot Screening

Several boys showed their curiosity, and one of them, a clever ghost, suddenly said:

"Then let's go together and invite some girls by the way?"

"Go to the bar after watching the movie?"

Everyone applauds.

"What a great proposition."

･･･

Of course, not only these high school students saw the highlights on TV.

Television, as the largest information dissemination channel before the arrival of the Internet video era, covered almost 99% of the audience in the United States.

Although these people may not like to watch movies, the advertisements inserted before the TV series are always unavoidable.

Therefore, the news that The Matrix will be released on July 15th can be regarded as forced into their eyes.

The group who originally planned to watch the movie, after seeing the clip of The Matrix, immediately planned to watch it as soon as it was released.

Not for anything else, but for this small plot, which is very attractive.

Bullet time dodging bullets, cyberpunk-like wasteland world, although only a glimpse.

But they have been deeply attracted, plus the name of director Steve Kevin, and the popularity of the protagonist Nicolas Cage.

All attracted them to the cinema.

People who have no plans to watch movies and who don't like watching movies on weekdays have the urge to go to the cinema after watching this visual feast.

Under such a situation, a few days passed again.

It's July 8th.

A test screening for film critics began like this.

Fifty film critics who are friendly to Steve Kevin's films on weekdays, or at least not purely critical, accepted the invitation of Chenxi Film Company.

Came to the morning light film company.

Among them, the film critic Vic, is one of them.

"Hi, Vic, have you been invited to the Morning Movie too?"

"Thor, you too!"

The two middle-aged and old men looked at each other and smiled, sympathizing with each other.

Naturally, Vic wasn't alone in discovering the code of wealth.

Thor is also one of the critics who licked Steve Kevin harder.

At the normal level of film critics, fans like them are actually far inferior to those highly educated professionals.

But they also have their routines.

That is to follow the audience, praise the movies that the audience likes to watch, and spray some well-known bad movies. The key is that they spray it hard enough.

With the help of this way of rubbing the heat, their reputation is not very good.

But it's not really famous at all.

Up to now, although some big companies are not interested in them, some small and medium-sized film companies are often able to receive invitations for test screenings.

And now, they have received an invitation from the morning film company founded by Steve Kevin.

One by one they actively participated.

Even if Steve Kevin didn't invite them, they'd all brag about Steve Kevin's movie.

Now that I have received this invitation, it is even more upright to boast.

This is equivalent to an official coronation.

A bunch of old fritters film critics stepped into the interior of Chenxi Film Company steadily.

To show their importance, Dawson greeted these people with a warm smile, along with Kevin.

These people were even more excited when they saw Steve Kevin.

Kevin said enthusiastically:

"Welcome everyone to the preview of my new movie, and I'm here to thank you all very much."

"I also sincerely hope that you will be able to express your best thoughts on The Matrix after watching the movie and in your film critic column. In order to thank you for participating in this preview."

"After the preview session, everyone present will be able to receive generous gifts, thank you."

After that, Kevin bowed sincerely.

In Kevin's current capacity, he was so enthusiastic about these well-known film critics, who were mostly not recognized by professional film critics, and immediately moved many people.

The film critics present were all amateurs.

Famous, but not professional enough.

That's why big companies don't look to them very much.

But from Kevin's point of view, he knows that the influence of film critics is gradually declining, and professionalism is far less important than attracting attention.

And these non-professional film critics who can also be loved by a large number of audiences are the film critics that Kevin will value in the future.

Of course, if it is professional and popular with the audience, of course it is better.

But those are the top film critics in Hollywood, and Kevin did not invite them due to cost considerations.

Of course, he also let someone send a pen fee.

However, the cost is naturally much lower if it is not on the scene.

As for whether they are willing to say good things to The Matrix, Kevin naturally doesn't care, just make sure they don't sing the opposite.

After saying this, the director of the company's publicity and planning department took the film critics to the company's internal screening room.

Wait for everyone to leave.

Dawson then asked:

"Kevin, why not hire those authoritative film critics instead?"

Kevin's behaviors are completely different from ordinary film companies.

Dawson was completely incomprehensible.

"save money."

Kevin said lightly, many things were judged by him relying on previous knowledge, and there was no way to explain too much.

Facing Dawson's question, Kevin casually said.

Dawson was stunned, but Kevin said so, obviously it was a lazy explanation, in that case, forget it.

Immediately afterwards, he also entered the auditorium.

......

In the screening hall, fifty film critics arranged their own seats according to their familiarity, and all of them were seated soon.

Then Dawson also came in and sat down with the Minister of Publicity and Planning.

After a while, the staff also came in, turned on the machine, and started showing the movie.

The screen began to play, and the theater suddenly became quiet. The LOGO of Chenxi and the LOGO of Fox appeared one by one, and then a series of subtitles of the crew members who introduced the movie flashed.

The plot begins.

Countless green codes flashed on the big screen, and then the screen flashed.

A man and a woman, wearing suits, appeared on the screen.

In the mouths of the two people, there was a discussion about the name Morpheus and the Savior, and then the woman among them, the woman in a suit named Trinity, realized that the conversation line was being monitored, and immediately ended the conversation.

Leave one sentence, I'd better leave right away.

Then, there is a chase scene.

Trinity, the heroine played by Jennifer Connelly, has a wonderful chase scene with the agent who pursues her, and also shows the audience her extraordinary skills.

At the same time, through some surreal movements, it hints that this world is not ordinary.

Vic in the audience, noticing the color tone of the screen, seemed a little wrong, and leaned into Thor's ear:

"Thor, I think the color tone of this screen has a faint green color, shouldn't this be my illusion?"

Chapter 187 The end of the test screening

Thor looked at it carefully, then nodded and replied in a low voice:

"Yeah, it's a very light, very light green, and if you hadn't noticed it in advance, you probably wouldn't have noticed it at all as a viewer."

"Director Kevin's arrangement must have a deeper meaning. Let's take a closer look."

After Vic was sure that he was fine, he relaxed, and then watched the plot more seriously.

At the end of the intense chase scene, Trinity escaped successfully, but the agents had learned from the wiretapping that the name Trinity was looking for was Neo, and this name also left suspense to the audience.

The plot continues.

The screen flashed, and the savior Neo mentioned earlier appeared.

In an ordinary rental house, there are miscellaneous piles of debris, Neo lying on the bed and sleeping, the news of the world's most wanted Morpheus is pushed on the computer screen on the side.

Immediately afterwards, a line of words popped up on the computer, wake up, Neo.

Immediately afterwards, Neo seemed to be awakened by some invisible force from his sleep, came to the computer, and started a dialogue with the computer.

After an inexplicable conversation, a knock on the door appeared on the computer.

This scene is over for now.

The heads of the film critics turned quickly.

Although they are not professional film critics, as film critics, it is naturally impossible for them to be just as happy as the general audience.

Within a few words on the computer, it seems that multiple puzzles have been raised.